When G** O**, an eco-friendly skincare brand, approached us, they had a clear vision: to align their packaging perfectly with their sustainable ethos. They needed a durable, aesthetically pleasing, and fully compostable solution for their new line of...
When G** O**, an eco-friendly skincare brand, approached us, they had a clear vision: to align their packaging perfectly with their sustainable ethos. They needed a durable, aesthetically pleasing, and fully compostable solution for their new line of products. Their primary challenges were finding a supplier who could deliver high-quality custom printing on sturdy kraft paper material, ensure timely delivery for their product launch, and provide a cost-effective option without compromising on their environmental values.
Our collaborative process began with an in-depth consultation to understand their brand colors, logo specifications, and functional needs. We presented samples of our 100% recycled kraft paper material in various weights. G** O** selected our premium 180gsm kraft paper for its excellent printability and strength. For their signature Kraft Paper Tote Bags, used as customer gift bags, we implemented a two-color soy-based ink printing process, achieving a crisp, natural-looking logo that resonated with their brand identity. Additionally, we developed a series of **flat-bottomed Kraft Paper Bakery Bags with custom-printed care instructions for their individual products.
The result was a cohesive, professional, and planet-friendly packaging system. G** O** reported a 30% increase in customer compliments on packaging, noting that the sturdy totes were often reused by customers for grocery shopping, further amplifying brand visibility. The successful launch underscored how the right packaging directly enhances customer experience and reinforces brand loyalty.